Page 3 - WFNovDec2012

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17. The sum of all parts
Puma's in-house environmental product cost-
benefit analysis left our experts scratching their
heads about the high values associated with
its suede-upper shoe.
18. Hell for leather?
Puma chairman Jochen Zeitz's comments that
the company is looking for environmentally
friendly alternatives to leather have worried
some in the industry.
22. The voice of reason
Corporate social responsibility is more than
just a token gesture, it is being taken
increasingly seriously by retailers and
manufacturers.
40. Essential reading
IBC. Advertiser/Reader
Enquiry Service
WF CONTENTS
NOVEMBER/DECEMBER 2012
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NOVEMBER/DECEMBER 2012 | www.footwearbiz.com
34. Upping the ante
Outdoor footwear brand Merrell has
announced its most technical range to date,
which parent group Wolverine hopes will
complement its recent purchase, Saucony.
36. Seeing red
French footwear designer Christian Louboutin
won an important legal victory when a court
ruled in favour of protecting his trademark
coloured soles.
24. Workers' rights
Thread producer American & Efird has
operations in 41 countries and has CSR
initiatives that range from water and waste
reduction to vaccination programmes for its
workers in India.
28. Solid base for sound
decisions
PVC can have a bad reputation in terms of its
environmental credentials – we weigh up the
advantages and the alternatives.
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p22
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32. Measuring success
UK-based shoemaker Start-rite has enlisted
TV presenter Myleene Klass to help it
encourage a new generation of parents to
take the health of their children's feet
seriously.